Graphic Design

Corporate Identity is the way the company presents itself. The most important way of manifestation is through branding. It is the best manner to transmit the message and the philosophy of the company. The most important elements are the name, the logo, the slogan and the set of guidelines that helps the company to communicate a certain message. There are some series of elements that defines corporate identity. Some of the most important are the colors, type fonts, page layouts that maintain a personal visual identity of the company. Many important companies invest an important amount of resources to create, develop and to maintain the visual identity after most of them realized that one of the best ways to make their clients loyal is to offer them continuity in message and image.

Web site layout is the “face” of the web site, the online image of the company. It is very important how a company presents itself and this goal can be reached with success by the help of a web designer that can answer to the demands of the company and the market. A good web site layout helps the company to send a message and information easy to their clients, in an easy to understand and use interface.

Print Design is the other way the company presents itself. The image that a company is trying to create and promote in the offline environment is represented by the printing design. The prints depend in to a certain extent by the quality of the print, but very much by the quality of the design. The result of the printing campaign lasts longer through the fact that a brochure can be seen outside the online environment, even after the computer is turned off.

Icons (GUI) make the usage of a platform more human and pleasant, the users interact with a graphic interface instead of a text command. GUI means Graphical User Interface and is represented by the two dimension interface that makes easier using the Internet or the computer.